Good Ash Blog

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The Universe Has a Better Plan (A Story I Couldn’t Have Written Myself)

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When I left corporate, I thought I knew what I was creating — an e-commerce brand. I had the drive, the skills, and the structure. But what I didn’t have anymore was the energy.

I realized the business I created didn’t truly light me up.

So I made the decision that changed everything: I stopped trying to figure it all out. I finally gave myself permission to rest and gave myself the grace everyone around me had been telling me I needed.

I traded spreadsheets for walks, morning alarms for slow coffee, and constant output for quiet curiosity. For the first time in years, I was listening — not planning.

At first, it felt strange. Resting didn’t come naturally after years of hustle. But eventually, something shifted. My body softened. My mind quieted. I stopped chasing answers and started healing from burnout.

And then, one day, I got bored. A moment I had been waiting for — a knowing that I was ready to call in my next chapter.

I remember thinking, Okay, Universe. I’m ready. Show me what’s next.

That’s when the coaching certification ads started flooding in.

It was wild — every scroll, every ad, every conversation seemed to whisper this is it. I didn’t go searching for it. It found me.

Each one mentioned traits I had or stories that sounded exactly like mine.
“If you’ve had a radical transformation and want to help others do the same…”

And almost every single one seemed to feature or be led by someone named Ashley.

I laughed and thought, is it a prerequisite to be named Ashley to become a coach?
But deep down, I knew — the universe was showing me this was the space I was meant to be in.

When I walked away from my first business, I didn’t know what would come next. I only knew I wanted work that gave me freedom, peace, and — what I hadn’t known I was missing all along — fulfillment.

Coaching wasn’t something I ever imagined for myself. But it arrived exactly when I was ready to receive it.

From there, everything aligned faster than I could plan: the perfect certification program, a deeper spiritual awakening, a masterclass to help others through the same journey I’d lived, the nudge to write a book, and even a vision of myself speaking on stage.

Deep down, I always knew I was meant to help people in a deeper way — I just didn’t know how yet. The path that unfolded gave me the exact experiences I needed to become the person who could.

Looking back now, I can see how every step was preparing me — even the ones that didn’t make sense at the time.

You’re not supposed to have it all figured out.
What’s meant for you might be something you’ve never even considered.

You can make all the plans, schedules, and forecasts you want, but if you truly want to live a life aligned with your purpose — filled with fulfillment, abundance, and joy —
you have to stop trying to control what unfolds and let the universe surprise you.

💫 If you’re ready to stop forcing and start following your intuitive nudges, explore my Offerings — created to help you align with your next chapter.

Ready to shift from fear to freedom?

Join the Beyond Logic Masterclass and discover how to move with intuition, even when the path feels uncertain.

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